Network Ten's tenplay Arrives On Apple TV.

January 28, 2015.
Network Ten’s tenplay Arrives On Apple TV.
Starting today, Network Ten’s industry-leading digital platform, tenplay, will be available on
Apple TV, giving viewers a brand new way to enjoy their favourite shows from TEN, ELEVEN
and ONE on-demand.
Apple TV brings the tenplay viewing experience straight into users’ living rooms and
provides immediate access to Network Ten’s unique catch-up video platform, anytime and
for free.
Network Ten Chief Digital Officer, Rebekah Horne, said: “From today, Apple TV users can
access the dynamic tenplay experience straight to their widescreen HD television screens.
“As TEN launches some of the biggest and most compelling entertainment, drama, comedy
and sport programs in 2015, our priority with tenplay is to put viewers in control by giving
them access to new and established television shows including I’m A Celebrity… Get Me
Out Of Here! Australia, Shark Tank, MasterChef Australia, The Bachelor Australia and
many, many more – whenever they choose.
“Available on web, iOS and other platforms, Apple TV is a significant step in tenplay’s crossplatform strategy and a great opportunity for streaming growth. In its first year, tenplay
became one of the most popular online and mobile entertainment platforms in Australia
with more than one million app downloads. Streaming on mobile and tablets now accounts
for 50% of our streams and we look forward to more growth in 2015,” she said.
tenplay on Apple TV is the latest addition to Network Ten’s “TV Everywhere” strategy,
which saw tenplay achieve 282 million page views in its first year, up 64% on the number of
page views on the Network Ten website in the preceding 12 months. The number of video
views on tenplay jumped 56% to 158 million. The number of unique visitors was up 17% to
29 million.
tenplay is available now on Apple TV.
For more information, please contact:
Rob Sharpe
P: (02) 9650 1226. M: 0431 173 242
E: [email protected]