Apple Accessories Market

Apple Accessories Market: Global Industry Analysis and Opportunity
Assessment, 2016-2020
May 2017
Report Id : REP-GB-3374
Published On : Apr -2017
Category : Electronics, Semiconductors, and ICT
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Research Methodology (1/2)
Systematic Research Approach
Market profiling
Formulating discussion guide
Developing list of respondents
In-depth secondary research is used to
ascertain overall market size, top
industry players, top products, industry
associations, etc.
PMR formulates a detailed discussion
guide to conduct expert and industry
PMR develops a list of industry players
(manufacturers), distributors, retailers
and industry experts
Data collection
PMR conducts interviews with industry
experts, industry players, distributors
and retailers
Data validation
Data is validated by triangulation
method, wherein secondary, primary
and PMR analysis contribute to the final
Data analysis
Data is scrutinized using MS-Excel to
obtain qualitative and quantitative
insights about the industry
PMR delivers industry insights and
information in the required format
Research &
Data Filter
& Analysis
Identifying key opinion leaders
Questionnaire design
In-depth interviews
Coverage across value chain
Market participants
Key strengths
Product portfolio
Mapping as per value chain
Key focus segments
Primary Research #
Key industry experts
Channel study
Market dynamics
Secondary Research #
Company websites
Company annual
White papers
Financial reports
Paid Publications#
# includes sources of databases
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Apple Accessories Market
Global Apple Accessories Market to Grow at 4.8% CAGR through 2020
The global Apple accessories market is expected to grow at 4.6% CAGR over the forecast period, 20162020. Demand is expected to remain strong in China, where rapid adoption of smartphones, combined
with an increasing preference towards the ‘Apple’ brand is pushing sales. The market in China is expected
to grow at 8.5% CAGR through the forecast period. Globally, the demand for Apple accessories is
expected to be positively influenced by the growing BYOD trend.
Weak distribution channels in emerging markets have remained a longstanding challenge for
manufacturers. However, popularity of e-commerce and focus on creating alternative distribution
channels have positively impacted Apple accessories sales in emerging markets. The steady growth in
these markets is expected to offset weak demand in developed markets of the U.S. and Europe.
Apple accessories sales in Asia will be driven by rising popularity of e-commerce websites and apps. As is
the case in Asia, steady e-commerce sales are driving Apple accessories sales in Brazil and Russia. These
factors will contribute to the overall growth of the global market.
Future Market Insights identifies that undefined standards in terms of components and technology have
led to price and product differentiation. Moreover, widespread availability of counterfeit and pirated
products offered at a fraction of the original price in various developing countries can significantly inhibit
demand for Apple accessories.
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Apple Accessories Market
The Future Market Insights report reveals that iPhone screen guards will continue to be the most-sought
after accessory among consumers. iPad cases and iPad screen guards are expected to remain the other
lucrative product types. Collectively, these three product segments accounted for over 50% revenue
share of the global market in 2016, and the status quo will remain unchanged throughout the forecast
period. Among these product types, iPad cases segment will only witness an increase in its revenue share
by 2020.
North America will continue to be the most lucrative market, with the US leading total sales. The North
America Apple accessories market was valued at US$ 1.93 Bn in 2016, with the US accounting for US$
1.38 Bn in revenues. Future Market Insights projects the North America market revenues to increase at a
CAGR of 4% CAGR through 2020. The report further reveals that the Apple accessories market in Europe
is predicted to register a CAGR of 4.0% in the span of next four years. However, the Apple accessories
market in South East Asia is expected to witness relatively sluggish growth by the end of 2020.
3M, Bose Corporation, Western Digital Corporation (SanDisk), Logitech, Otter Products, LLC., Decoded,
Adobe, Bang & Olufsen, Incase and ACCO (Kensington Computer Products Group) are the key
manufacturers operating in the Apple accessories market globally.
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Table of Content
1. Global Apple Accessories Market - Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Global Apple Accessories Market Overview
4.1. Introduction
4.1.1. Global Apple Accessories Market Definition
4.1.2. Global Apple Accessories Market Taxonomy
4.2. Global Apple Accessories Market Overview
4.3. Global Apple Accessories Market Dynamics
4.3.1. Drivers
4.2.2. Challenges
4.2.3. Restraints
4.2.4. Distribution Structure
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Table of Content
4.4. Global Apple Accessories Market Forecast, 2015-2020
4.4.1. Market Size (Value) Forecast Y-o-Y Growth Projections Absolute $ Opportunity
4.5. Global Apple Accessories Market Trends
4.6. Global Apple Accessories Market Snapshot
4.6.1. Global Apple Accessories Market Share By Product Type
4.6.2. Global Apple Accessories Market Share, By Region
5. Global Apple Accessories Market Analysis and Forecast, By Product Type
5.1. Introduction
5.1.1. Y-o-Y Growth Comparison, By Component Type
5.1.2. Basis Point Share (BPS) Analysis, By Component Type
5.2. Global Apple Accessories Market Size and Forecast By Product Type
5.2.1. Beats Audio Absolute $ Opportunity Market Value and Volume Forecast
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Table of Content
6. Global Apple Accessories Market Analysis ,By Region
6.1. Introduction
6.1.1. Y-o-Y Growth Projection, By Region
6.1.2. Basis Point Share(BPS) Analysis, By Region
6.2. Global Apple Accessories Market Forecast, By Region
6.2.1. North America Market Value Forecast
6.2.2. Europe Market Value Forecast
6.2.3. Greater China Market Value Forecast
6.2.4. Middle East Market Value Forecast
6.2.5. Latin America Market Value Forecast
6.2.6. Southeast Asia Market Volume & Value Forecast
6.2.7. Southwest Asia Market Volume & Value Forecast
6.2.8. CIS Market Volume & Value Forecast
6.2.9. Africa Market Value Forecast
6.2.10. Japan Market Volume & Value Forecast
6.3. Regional Attractiveness Analysis
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Table of Content
7. North America Market Analysis
7.1. Introduction
7.1.1. Y-o-Y Growth Projections, By Country
7.1.2. Basis Point Share(BPS) Analysis, By Country
7.1.3. Key Regulation
7.1.4. Key Trends
7.2. North America Market Forecast
7.2.1. Market Volume and Value Forecast By Country U.S. Canada
7.2.2. Market Attractiveness Analysis By Country
7.2.3. Europe Market Forecast
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