Event Management Software Market size and Key Trends in terms of volume and value 2016-2026

Event Management
Software Market
Share, Global Trends,
Analysis, Research, Report,
Segmentation and Forecast,
2016– 2026
Future Market Insights
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Report Description
Event management software is the general term for an extensive range of software products
that are utilized for managing all sorts of events ranging from professional and academic
conferences, to trade exhibitions. Event management solutions are typically for online
registration & delegate management, venue selection, procurement & sourcing, exhibition
management including flood planning, booking and billing, on-site operations including
registration, content management including reviewing, abstract and paper management,
programme development and publishing, badges and networking and others applications. Event
planning and management software renders easier life for event organizers. These software
allow people to send invitations, post customized event pages, and promote their event online
worldwide. It helps smooth connection with an entire network of active event attendees
searching for things to do. Event management software can actively help end users in taking
event to the next level.
Event Management Software Market: Drivers and Restraint
The impact of new approaches to manage an event including big data record management and
analysis, coupled with the ever-growing need of managing complexity are the primary factors
driving the growth of event management software market. Cloud platforms have gained
noteworthy traction among all business verticals during the last few years. This popularity can be
attributed to its ability of easy deployment, cost-effectiveness, great scalability and convenient
access. This is another prime factor fuelling growth of this market.
Report Description
While large enterprises are installing these software on their own private cloud, others are using
public cloud for these solutions. Increasing use of social media and proliferation of smartphone
usage are fuelling the market growth. However, factors such as lack of awareness of these
solutions in emerging economies along with lack of skilled professionals are expected to hinder
growth of the event management software market. Also, high initial cost associated with event
management software is likely to restrain progress of the event management software market
during the projection period.
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Event Management Software Market: Segmentation
Event management software is segmented on the basis of type, deployment mode, end user and
region. On the basis of type, event management software market is segmented into software
and services. By software, event management software market can be segmented into event
registration software, ticketing software, event planning and marketing software, venue
management software, operation management software, event management analytics and
other solutions. The services segment includes implementation and integration service,
managed services and support services. By deployment mode, event management software
market can be segmented into on-premise and cloud-based deployment.
Report Description
On the basis of end user, event management software market can be segmented into individuals
and corporate end users. Corporate end users can be further sub-segmented into educational
institutes, government sector, third-party planners and others. Regionally, event management
software market can be segmented into North America, Latin America, Western Europe, Eastern
Europe, Asia-Pacific excluding Japan (APEJ), Japan and Middle East and Africa (MEA).
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Event Management Software Market: Regional Outlook
North America was the dominant regional market in 2015 and is expected to retain its
dominance during the forecast period followed by Western Europe. This is attributed to the high
urbanization rate in developed countries across these regions. Asia Pacific excluding Japan is
anticipated to exhibit highest CAGR amongst all the regions in event management software
market amidst the projection period.
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Event Management Software Market: Key Players
The major players in the Event Management Software market include Cvent Inc., Eventbrite, CA
Technologies, Splunk Inc., Active Network, LLC, Profit Systems Inc., IBM Corporation and others.
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