NEW SPACES .COM YORK

T H E H O M E D E S I G N M A G A Z I N E O F M E T R O P O L I TA N N E W YO R K
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
2 01 4 M E D I A K I T
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N E W YOR K S PACE S MAG. COM
EDITOR’S
confidence.
It’s a quality that sets people who live in Metro New York
apart. It fuels creative energy and makes dreams a reality.
A passion for beauty, building, and constant improvement
makes readers of N E W YO R K S PA C E S decisive and
adventurous in their design choices, whether they are
renovating an apartment, expanding a country house, or
sprucing up a kitchen, bath, or bedroom.
Metro New York is not about one “look,” decade, or
For more than 26 years,
fashion trend—and neither is N E W YO R K S PA C E S .
Jason Kontos has been
Our point of view represents a fusion of design influences
at the forefront of design
journalism. From the pages
that capture the unique attitude, diversity and vitality of
of House Beautiful, Colonial
a region that knows how to blend beauty with comfort,
Homes, Country Living,
tradition with imagination, international style with local
Veranda and Traditional
Home, his work has
artistry. We’re comfortable with big ideas, obsessed with
indelibly influenced the
details and always ready to have fun.
way we live and design.
Known as an editor’s editor,
he carefully crafts each
With high-quality photography, award-winning design,
issue with a designer’s eye
carefully crafted features and exciting new brand
and a writer’s hand that
extensions, N E W YO R K S PA C E S makes the best design
easily accessible, here and now. Our readers want
consistently capture New
York at its most authentic.
A native of the tri-state area,
inspiration, information and surprise. And they can be
he remains a favorite among
confident we’ll deliver exactly that—and more—in every
designers, suppliers and
issue of N E W YO R K S PA C E S .
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
homeowners alike.
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DEPARTMENTS
profile
Names to know in the metro New York design world.
landmark
SPECIAL FEATURE/NOT IN EVERY ISSUE
The story behind a special place on the local map.
cultivated
SPECIAL FEATURE/NOT IN EVERY ISSUE
Gardens, landscapes, rooftops and terraces that connect us to the greener
side of the New York area.
places
Our regular roundup: Real estate and architecture of the highest merit.
neighborhood
editor’s space
An insider’s guide to the homes, shops and restaurants that contribute
local color to the region’s identity
A note from Jason Kontos. Always
fresh and entertaining.
resources
statements
Newsmaking tabletop, furniture,
lighting, flooring, accessories, etc.
Listings of where to find products featured in the issue
my favorite space/final take
One special person, photographed in a space that’s special to them.
materials
Texture is a critical element of
design: This regular feature explores
the possibilities of a single material
(e.g. marble, paper, or steel) and
ways designers are using it now.
focus
Design trends that reflect the bold,
slightly rebellious rhythm of metro
New York design.
clique
People to know. Places to go. Ideas
to inspire. This section highlights
current events and happenings in
metro New York.
great spaces
Well-designed environments—
from single rooms to stylish new
restaurants, retail spaces and more.
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
2 01 4 M E D I A K I T
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READERSHIP
demographics
Female
70%
Male
30%
Own home
92%
45-64
69%
Avg Household Income
$250,000+
highly engaged and responsive
Visited an advertiser website for more
information
55%
Purchased products or services featured or
advertised in the magazine
25%
Spent over a half hour reading each issue
71%
Read it for local resources
61%
Passed along to other readers or keep as a
reference
84%
Reader per copy
3.5
Digital Readers
3,000
Total audience:
200,000
plan to buy in the next year:
Kitchen and bath fixtures, appliances
and/or services
76%
Home accessories
69%
Flooring
54%
Lighting
62%
Textiles
51%
Landscape/garden
30%
More than just a magazine,
N EW YO RK SPACES
connects advertisers
to affluent New York
area homeowners and
prestigious design trade
professionals who are in the
market to buy now.
SOURCE: INBOOK MAGAZINE SURVEY SENT TO 10,000 READERS, 2010.
READER PER COPY BASED ON MRI AVERAGE OF SHELTER MAGAZINES
MEASURED.
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
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IN DEMAND:
N E W Y O R K S PA C E S C I R C U L AT I O N
trade reach
Within our reader base, NEW YORK SPACES reaches home design
professionals who are instrumental in the buying decisions of their clients.
This group consists of interior designers, architects, landscapers, contractors,
kitchen and bath designers and real estate professionals. We distribute
magazines to the following trade associations:
• American Institute of Architects
• American Society of Interior Designers
• Association of Professional Landscape Designers
• Designers Lighting Forum
• Interior Design Society
• International Interior Design Association
• National Association of the Remodeling Industry
• National Association of Home Builders
• Real Estate Board of New York
newsstand, digital and iPad distribution
NEW YORK SPACE S is also sold on newsstands throughout the tri-state area.
And, N EW YORK SPACES is available digitally and on iPads via zinio.com, the
world’s largest local, national and global digital magazine distributor.
strategic public place distribution
As one of the most efficient buys in the New York area,
NEW YORK SPACE S is placed in high traffic public spaces and targeted
upscale venues including major design industry and trade events, conferences,
art fairs and cultural events.
C I R C U L AT I O N
With a ratebase of more
than 56,000 readers,
digital sales of over 3,000
and a reach of 200,000,
NEW YOR K S PAC ES
is delivered directly
to the most active,
influential design
audience in the country:
metropolitan New
Yorkers.
WESTCHESTER, NY
Rockland
CONNECTICUT
NEW JERSEY-NORTHERN
LONG ISLAND
Sussex
Nassau
NEW YORK CITY
NEW JERSEY-CENTRAL
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
NEW YORK SPAC ES
is a member of
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DIGITAL DISTRIBUTION
N E W YOR K S PACE S is widely available: In addition to being delivered directly to
homes, businesses and newsstands, you can also read our articles as they appear in
each issue instantly on your iPad, iPhone, desktop and laptop through Zinio! Zinio
—the world’s largest digital newsstand— offers a better way for readers to discover
and read full-color, high-definition digital magazines.
In it’s first year of digital availability, N E W YORK SPACES saw a significant
growth in digital sales from 400 users to over 3,000 in just eight months, and a
continued growth of more than 300 new subscribers each month.
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
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E-NEWSLETTER
NEW YORK SPACES happenings
Let us help you reach our readers with instant promotions! Each month
NEW YORK SPACE S sends a dedicated e-newsletter to readers that capture the
upcoming events, sales and special promotions that you could endorse.
why advertise in our e-newsletter?
1 TIMELY
Provide last-minute offers to 5,000 subscribers.
2 LOW OUT OF PO CKET
Only $200 net to sponsor an e-newsletter!
3 ALL ADVERTISE RS RECEI VE
A BONUS listing with hyperlink on our Local Listings for the year!
advertising opportunities:
SIZE
SPECIFICATIONS
FREQUENCY
MATERIAL
CLOSE
SUPPLIED
MATERIAL
CLOSE WE
CREATE
Tower ad
JPG/GIF
vertical image
preferred
1X/ Month
25th of the
month prior
to running
15th of the
month prior
to running
JPG/GIF
vertical image
preferred
1X/Month
n/a
15th of the
month prior
to running
Custom Medium
rectangle:
formatted photo
and up to 25
words of text
linked to a story
about your
company
Rate: $200 net per month
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
Advertise your product
or service in a timely
manner with an
advertising campaign in
our monthly e-newsletter
from N EW YO RK
S PAC E S Magazine. Our
newsletters includes
original content about
design, product and
industry news that’s
of real interest to our
readers.
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DESIGN CONNECTION
design connection
The N EW YORK SPACES Design Connection is an invaluable online
resource that delivers architects, designers and shoppers who are
seeking relevant products and services directly to your business.
Located as a channel on our website, premium members of the
Design Connection receive an expanded listing that includes a
150-word company profile, contact information, website link and up
to 20 images. Premium members are listed in the print ad that runs o
n every page of NEW YORK SPACES magazine. Standard members
receive an expanded listing with up to 10 images. For full program
details see table below.
Design Connection is promoted in each issue of NEW YORK SPACES
magazine and through our e-newsletter and social media profiles.
C O S T: Premium membership: $129 per month. Standard
membership: $69 per month. Membership requires a six-month
commitment.
PREMIUM
STANDARD
Listed in New York Spaces Design Connection Web
Directory
X
X
Traffic driven to Design Connection Web Directory from
print ad in New York Spaces Magazine
X
X
Traffic driven to Design Connection Web Directory from
New York Spaces E-Newsletters
X
X
Traffic driven to Design Connection from new York
Spaces Facebook & Twitter Pages
X
X
Up to 20
Up to 10
Number of photographs in your Design Connection
listing (minimum of 1 photo)
Your business listed by name in the print ad running in
every issue of New York Spaces Magazine
X
Listed at the top of your category page and at the top of
the Design Connection Home Page
X
Option to place a web banner ad on every page of the
Design Connection directory
X
Option to add video to your Design Connection listing
X
Listed on the right hand side of every Design
Connection category page and on Design Connection
home page
X
Price
DAVID MILLER
$129/month
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
$69/month
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MARKETING PROGRAMS
event sponsorships
Advertisers are invited and encouraged to participate and make a statement at NEW YORK
SPACES’ signature events in 2014:
1 TOP 50
Each September, interior designers and architects eagerly await NEW YORK SPACES’ annual
issue featuring Editor-in-Chief Jason Kontos’ pick of the Top 50 designers in metropolitan New
York. The issue and the Top 50 designers are celebrated at an annual gala event attended by
industry dignitaries and design enthusiasts.
2 C OLOR C ONFIDENCE
Celebrate the significance of color in interior design with the May-June issue and
corresponding color event hosted by NEW YORK SPACES .
3 “T H E GOODS” TRAD E E VEN T
With the success of our Special Issues devoted to products and market news, “The Goods”
product issue to the trade will be published twice and sold on newsstands as well as issued to
members of the trade in 2014. NEW YORK SPACES will again produce a bold and informative
resource magazine exclusively for metro New York designers and will be celebrated with
signature N EW YORK SPACES events.
sponsorship opportunities
• Event sponsorship (various levels of sponsorship available) including signage,
swag bags, video and more
• Web channel sponsorship on www.newyorkspacesmag.com
• Event coverage on our website and social media outlets
inbook promotional pages
SPACES SELECTS , an in-book, custom promotional page, is an effective way to reach
NEW YORK SPACES readers, influential designers and design-conscious homeowners.
Select advertisers receive a 1/4-page product feature that includes 50 words of text, one photo
(supplied) and advertiser contact information.
RATE: $850 (frequency discounts and added value opportunities available)
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
2 01 4 M E D I A K I T
NEWYORK SPACESMAG.COM
2014 EDITORIAL CALENDAR
ISSUE
E D I TO R I A L H I G H L I G H T S
SPECIAL SECTIONS
D AT E S
K i tc h e n C u ltu r e - S p a c e s St yle
Ad Space Close: December 18
Material Deadline: December 20
Mailed: January 15
What’s up in kitchen design? This look at the latest
essentials and the extras reveals the latest design
recipes for these wonderful, hard-working spaces.
EDITORIAL PRODUCT FEATURES:
Kitchen & Bath Design
Cabinetry, fittings, fixtures, appliances, hardware, tile,
flooring, lighting, and more
jan/feb
S p r i n g Aw a k e n i n g s - R e novat i on
and Landscape Design
Tr end R epor t :
K i t chen And B at h Desi gn
The arrival of spring signals it’s time for what great
design brings. Move or improve? With the real estate
market heating up, renovation is one way to create a
dream house—or at least a space or a landscape that
is bigger, brighter, and better.
Our popular K&B special advertising
section, NEW YORK SPACES’ looks
at the trends in the hardest working
spaces at home. Receive a full page ad
with complimentary advertorial about
the trends and tips your company offers
(photo, copy, and interview with NEW
YORK SPACES’ contributing editor)
EDITORIAL PRODUCT FEATURES:
Easy Improvements/Home & Garden
march/april
Special Section Ad Close:
February 4
Ad Space Close: February 18
Material Deadline: February 20
Mailed: February 27
From paint and flooring to windows, doors, lighting,
linens, and the gear for creating outdoor rooms and
entertaining in style.
Ne w S p r i n g G u i d e to T H E GOOD S
What do the design-savvy readers of NEW YORK
SPACES’ want to know? The editors get the goods
on the who, what, where, when, and why of metroarea design with this visual tour of the people, places,
and products that define architecture, interiors,
landscape, and outdoor living spaces now.
Ad Space Close: March 18
Material Deadline: March 20
Mailed: April 7
EDITORIAL PRODUCT FEATURES:
Visit the to-the-trade showrooms, retailers, and
spring 2014
secret sources that the world’s top designers rely on
to make their ideas a reality.
C o lo r C o n fi d e n c e
Color can define a space and affect emotions. See
how some of the today’s most talented designers
create magic with color, using everything from paint,
fabric, and floor coverings to flowers and tableware
to make a beautiful statement.
Ad Space Close: April 10
Material Deadline: April 14
Mailed: April 30
EDITORIAL PRODUCT FEATURES:
Color by Design
may/june
DAVID MILLER
Design in living color, with new fabrics, wallpapers,
carpets and rugs, tableware, and floral design.
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
2 01 4 M E D I A K I T
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2014 EDITORIAL CALENDAR
ISSUE
E D I TO R I A L H I G H L I G H T S
D AT E S
SPECIAL SECTIONS
Summer Living
Special Section Ad Close:
May 28
Explore the way change happens by design indoors
and out in metro New York, as the area’s top talents
re-invent existing interior and exterior landscapes.
Ad Space Close: June 11
Material Deadline: June 13
Mailed: July 1
EDITORIAL PRODUCT FEATURES:
Indoor/Outdoor
july/august
The latest and most intriguing products for giving
interiors and exteriors a fresh look From paint and
flooring to windows, doors, lighting and the gear for
creating outdoor rooms and entertaining in style.
To p 5 0 D e s i g n e r s
Our annual design and decorating issue celebrates
the designers, architects, and landscape visionaries
who shape our spaces, from rising stars to established
talents.
Ad Space Close: August 1
Material Deadline: August 5
Mailed: August 21
THE LIST: The Top 50 Design Names You Need to
Know in Metro New York.
EDITORIAL PRODUCT FEATURES:
september
Iconic And Classic furnishings, fabrics,
wallcoverings, accessories, and more
H i g h De s i g n / Ar t & An ti ques
See how Metro New York’s best designers use art and
antiques to create high-impact design effects in lofts,
houses, apartments and public spaces. Plus, a look at
the trends now on the rise.
EDITORIAL PRODUCT FEATURES:
A rt-inspired furnishings, accessories, fabrics,
lighting, and more.
october
Tr end R epor t :
K i t chen A nd B at h D esi gn
Our popular K&B special advertising
section, NEW YORK SPACES’ looks
at the trends in the hardest working
spaces at home. Receive a full page ad
with complimentary advertorial about
the trends and tips your company offers
(photo, copy, and interview with NEW
YORK SPACES’ contributing editor).
O u r G u i d e to T HE GOOD S
Special Section Ad Close:
August 19
Ad Space Close: September 3
Material Deadline: September 13
Mailed: September 30
Ad Space Close: September 17
Material Deadline:
September 19
Mailed: October 7
What do the design-savvy readers of N EW YORK
SPACES’ want to know? The editors get the goods
on the who, what, where, when, and why of metroarea design with this visual tour of the people, places,
and products that define architecture, interiors,
landscape, and outdoor living spaces now.
EDITORIAL PRODUCT FEATURES:
Visit the to-the-trade showrooms, retailers, and
fall 2014
secret sources that the world’s top designers rely on
to make their ideas a reality.
D e s i g n Tr e n d s L i s t fo r 2 0 15
T he Galler i es
Wrap up the year beautifully with the latest trends and
great traditions of entertaining at home in the metro
New York area.
NEW YORK SPACES spotlights
EDITORIAL FEATURES:
What’s New in tableware, glassware, silver, table
linens, accessories, and more
the galleries that make New York one
of the world’s greatest art centers.
In this special section, N EW YORK
SPACES will introduce our readers
to the most intriguing curators and
interesting collections in metro
New York.
Special Section Ad Close:
September 24
Ad Space Close: October 8
Material Deadline: October 10
Mailed: October 29
nov/dec
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.C OM
2 01 4 M E D I A K I T
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ADVERTISING SPECIFICATIONS
Ad sizes (w x h):
SPACE
NON-BLEED
BLEED TRIM
BLEED ART
Two-page spread
16.25" x 10.375"
16.75” x 10.875”
17.00" x 11.125"
Full page
7.325" x 10.375"
8.375” x 10.875”
8.625" x 11.125"
4.63" x 10.375"
NA
NA
7.325" x 5"
NA
NA
1/2 page vertical
3.47" x 10.375"
NA
NA
1/3 page square
4.63" x 5"
NA
NA
1/3 page vertical
2.33" x 10.375"
NA
NA
3.47" x 5"
NA
NA
2/3 page vertical
1/2 page
horizontal
1/4 page
MAGAZINE TRIM SIZE: 8.375” x 10.875”
REPRODUCTION REQUIREMENTS: New York Spaces is printed web
SAFETY: For full-page ads, safety is 0.25” from trim and 0.8” from
inside gutter.
offset using computer-to-plate technology. SWOP standards apply.
PRINTING AND BINDING PROCESS: Web offset; perfect bound.
only. All digital files should be accompanied by a SWOP proof.
MATERIAL REQUIREMENTS: New York Spaces accepts digital files
Paper stock: 8 pt. gloss coated cover; 50# gloss coated text.
Files will be accepted on CD-ROM, DVD±R, or Zip. Disks may be
MATERIAL REQUIREMENTS: New York Spaces accepts digital
files only. All digital files must be accompanied by SWOP Certified
Matchprint.
MAC formatted.
DIGITAL REQUIREMENTS:
• Files will be accepted on the following media: CD-ROM or DVD.
• Material submitted on disk must be in Mac format.
• File formats accepted are: Illustrator, Photoshop or InDesign.
• All printer and screen fonts must be included on disk.
• Graphic file formats accepted are: Adobe Acrobat PDF, Photoshop
Tiff or EPS.
• All images should be saved as CMYK at 300dpi. Otherwise, RGB
color will be converted to CMYK for printing, and the advertiser
will be charged $50 for file conversion.
• Line art should be saved at a minimum of 1200dpi to avoid
jagged edges.
• For proper trapping in the computer-to-plate process, all image
backgrounds must be set to “NONE.”
MATERIALS PRODUCED BY PUBLISHER: At the advertiser’s
request, New York Spaces will produce mechanicals and/or offset
film. Cost will vary according to ad size, color and complexity. Call
201.573.5541 for details.
GRAPHICS FILE FORMATS: PDF/X-1a—no ICC profiles, embed
all hi-res graphics and fonts (Type 1 preferred). Photoshop (EPS or
TIFF)—no ICC profiles, embed all fonts, flatten all layers. Illustrator
(EPS only; no AI files) - outline all fonts, flatten all layers, no
spot colors in gradient blends. For 5-color jobs, only PDF/X-1a or
Illustrator EPS files will be accpepted; no DCS files. Files should
be accompanied by a SWOP proof. Publisher will not accept
responsibility for color reproduction if a SWOP proof is not furnished.
APPLICATION FILE FORMATS: Preferred file format is a “Press
Ready” PDF. All required image trapping should be included in the
file. All printer and screen fonts must be incuded. All images must
be CMYK or Grayscale, EPS or TIFF at 300dpi; no RGB or JPEG
images. Do not embed ICC profiles. Line art should be 1200-2400
dpi, EPS or TIFF. Files should be accompanied by a SWOP proof.
Publisher will not accept responsibility for color reproduction if a
SWOP proof is not furnished.
PRINTING PROCESS: Color rotation sequence is black, cyan,
COPY RESTRICTIONS: Publisher reserves the right, at its absolute
discretion and at any time, to reject advertising materials.
Advertisements that simulate editorial content must be clearly
labeled ADVERTISEMENT.
magenta, and yellow.
COPY RESPONSIBILITY: Advertisers are solely responsible for
the content of their advertisements placed and printed. Publisher
accepts no responsibility for typographical errors.
should be addressed to:
POSITION GUARANTEES: Position is guaranteed for covers only.
Phone: 212.315.0800; Fax: 212.271.2239
HALF-TONE SCREEN RECOMMENDATIONS: 150 line
e-mail: [email protected]
DENSITY OF TONE: • 4-color: 320%
FTP information: http://dropbox.hightail.com/Davler-Traffic
DAVID MILLER
• 2-color: 180%
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SHIPPING
Space contracts, insertion orders, camera-ready copy and proofs
Davler Media Group
1440 Broadway, Suite 501 New York, NY 10018
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CONTACT INFORMATION
sales
D AV I D M I L L E R
Publisher
646.736.3618
[email protected]
K E L LY C A N N O N B U C H S B A U M
646.495.9196
201.972.0182
[email protected]
L A U R I E E VA N S
646.495.9194
917.926.6231
[email protected]
VIVIAN GOODSTEIN
646-736-3623
[email protected]
marketing & promotions
R E B E C C A STO L C Z
Director of Events
646.736.3629
[email protected]
G R E TA L I B B E Y
Director of Marketing
646.736.3612
[email protected]
production & circulation
STEPHANIE REGALADO
Traffic Manager
646.652.7520
[email protected]
L I N DA S E TO M O I
Director of Distribution
646.736.3608
[email protected]
SUBJECT TO CHANGE
DAVID MILLER
P U B LI S HE R | 2 1 2 . 3 1 5 . 0 8 0 0 | DMIL L E [email protected] DAVL E RME DIA.COM
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