North America and Europe Retail Automation Market

North America and
Europe Retail
Automation Market
Share, North America and
Europe Trends, Analysis,
Research, Report,
Segmentation and Forecast,
2014 – 2020
Future Market Insights
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Report Description
Retail is a growing & continuously developing industry. Customer needs are highly volatile so
major concern for retail is to provide value added services to the customers at the same time
minimizing operational cost so as to gain cost advantage, this can be achieved by providing
automated machine solutions. Retail Automated solutions provide comfortable, flexible and user
friendly solutions to customers as well as retailers.
Regionally, North America is the market leader in retail automation and holds largest part of
market share, it is because of increasing income & purchasing power of customers and strong
economic condition of the region. Out of the total retail market food and non-food vertical of
retail automation market shows largest growth in North America due to increasing rely on retail
automated product, where as in coming years Europe region is expected to grow at very fast rate
in retail automation market, it is because of increasing retail chains and their product lines in
Europe. Retail automation benefited the overall retail market by improvement in service quality,
productivity and output and reduction in cost. On the other hand it creates disadvantage for
labours because of loss of job. Also Automation in any industry requires high capital investment
which is another disadvantage.
Economic crises in America and Europe affected the market, both customers as well as investors
were uncertain about the future of the market. Increased unemployment level & reduction in
the disposable income of people affected retail market very badly.
Report Description
But now situation is different, economic conditions are improved and there is financial stability
in market which results into decrease in unemployment level and increase in disposable income
of people. In case of Europe, demand differs from country to country. In countries like Italy,
Portugal, Greece and Spain, where still economic conditions are unstable, have lesser demand
for products on the other hand in the countries like Turkey, Poland, Russia demand is increasing
because of improvement in financial condition and increasing numbers of hypermarkets,
shopping centres and supermarkets. Worldwide growth of retail industry, growing necessities of
customers, business process optimization, reduced cost to retailers and increasing demand of
retail automated products are acting as driving factors for growth of retail automation market
where as continuous supervision of Kiosks, high dependence on electricity & internet act as
restraint for market. Also some customers finds inconvenience in operating self-service system.
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Market segmentation for Retail Automation is done on the basis of geography, type and
product. By geography North America is sub-segmented into United States, Canada & others
and Europe is sub-segmented into Spain, UK, Germany, France & others. By operator type
market is sub segmented into human Operated terminals and unattended terminals. By product
market is further sub segmented as currency counter, cash register, bill printer, barcode reader,
weight Scale, card reader, self-checkout system and kiosks/vending machine.
Report Description
Future of retail automation market is very attractive because of high growth of global retail
market & favourable customer response and their growing demands. Various big retail
companies like Metro, Tesco, Walmart and Kroger playing significant role in growth of this
market. This market growth encouraging retail giants to invest heavily on automation products &
services which results into cost advantage & output efficiency. Some of the top players in retail
automation solutions are, Honeywell, Seiko Epson, First Data Corporation, Fujitsu, Motorola,
Wincor Nixdorf, Siemens, NCR Corporation, Casio, Toshiba etc.
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