Phoenix, AZ, April 4, 2011

 Press Release
Phoenix, AZ, April 4, 2011
MIM’s First Anniversary Weekend: Listen to the World
Arizona’s own global superstar, platinum-recording artist Jordin Sparks will perform a benefit concert
on Friday, April 29, to kick off the Musical Instrument Museum’s (MIM) monumental one-year
anniversary celebration weekend. Since opening on April 24, 2010, the museum already has been
acclaimed as a world-class cultural institution and welcomed more than 200,000 guests.
The special Friday evening concert, titled “Jordin Sparks and Friends,” will include performances by
spoken-word artist and songwriter Marshall “Soulful” Jones, who has composed an inspirational poem
in MIM’s honor, and by Radio France International’s "Best New African Artist" award winner, Ugandan musician Maurice Kirya. The evening will also include a reception with live music, wine, and
hors d’oeuvres.
Guests can continue the weekend celebration of MIM’s anniversary with a trip around the world through
music. On Saturday, April 30, and Sunday, May 1, MIM will be alive with international sounds from
both far and near. Among artists who will perform are Alaska’s fiddling poet Ken Waldman; the Tetra
String Quartet, with their youthfully exuberant classical style; the Phoenix-based Bad Cactus Brass
Band, specializing in Mardi Gras music; the reggae Walt Richardson Trio; and the Dry River Yacht
Club, with their eclectic blend of Gypsy and Western folk rock music. Music and dance performers will
include Grupo Liberdade, accompanying the SambAZ dancers with upbeat Latin American music; fivetime world hoop champion Derrick Davis; the Deja Dance Collective, with their cool global-dancing
moves; dancers from the Ho’oulu Polynesian Dance School; and the ASU Drum and Dance Ensemble.
There will also be a didjeridu performance, a taiko-drum class/demo, and other hands-on activities. All
of these events will be included in the museum admission fee.
Also featured among the festivities will be a special screening on Sunday at 2:45 p.m. in the MIM Music
Theater of the captivating new documentary about MIM, Listen to the World, with a special appearance
by the film’s producer.
“I’m really excited to be part of MIM’s first anniversary,” said Jordin Sparks about her upcoming
performance on April 29. “The museum is such an important addition to the Phoenix area, and I am
looking forward to performing in the spectacular theater, and to building a long-term partnership with
MIM. I’m sure it will be a very special evening.” Sparks, who lives in Glendale, AZ, rose to fame in
2007 as the youngest winner of American Idol; she was only seventeen years old at the time.
MIM’s first anniversary celebration is sponsored in part by Sanderson Ford Lincoln Volvo.
Musical Instrument Museum First Anniversary Weekend
Friday, April 29–Sunday, May 1, 2011
Tickets for Friday’s “Jordin Sparks and Friends” benefit concert are $75–$95.
Proceeds to benefit a MIM community outreach program in partnership with The M.A.D. (Making a
Difference) Girls, Inc.
Purchase tickets to concerts online at, in person at MIM, or by calling the MIM
Ticket Office at 480.478.6000.
All other events are included with museum admission. Programming subject to change.
MIM is located at
4725 E Mayo Blvd.
Phoenix, AZ 85050
About Jordin Sparks
Grammy-nominated artist Jordin Sparks’s self-titled debut and sophomore albums, Battlefield (19
Recordings/Jive Records), feature the chart-topping hits “Tattoo,” “No Air,” “Battlefield,” and “One
Step at a Time” and have sold over 1.6 million copies worldwide. Cumulatively, these popular singles
have sold almost 9 million downloads/ringtones. Sparks has received American Music, People’s Choice,
and Teen Choice Awards as well as Grammy and multiple MTV VMA nominations. She has also toured
extensively with Alicia Keys, the Jonas Brothers, and Britney Spears and in 2010 did her first headlining
tour. Sparks just made her Broadway debut in the summer of 2010 with a leading role in the Tony and
Grammy award-winning Best Musical, In The Heights. Sparks also recently released her first fragrance,
Because of You, available for sale at retailers nationwide. This multifaceted performer is also known for
her charitable efforts, which include the volunteer initiative she created with her brother P.J. called the
“I’m M.A.D. Are You?” campaign. M.A.D. stands for making a difference, and it is managed
exclusively by The M.A.D. Girls Inc., a nonprofit organization that works with individuals and
organizations to identify and implement projects that benefit a cause or humanitarian effort of interest.
About MIM
MIM enriches the world community by collecting, preserving, and making accessible high-quality
musical instruments, images, and music from every country in the world. We celebrate our world’s
diverse musical cultures and foster global understanding by offering our guests an incomparable
interactive experience, a welcome and fun environment, dynamic programming, and exceptional musical
For Jordin Sparks:
Victoria Varela
[email protected]
For more information about MIM:
Karen Farugia, Marketing Director
Tel. 480.478.6048
[email protected]