Company Name: Metro Tyres Ltd. Established: 1968 Location: Ludhiana & New Delhi, India Branches: 40+ Industry: Manufacturing and Export Products: Bicycle and Automobile Tyres, Tubes, Chains Revenue: $ 125+ million Employees: 4000+ Legacy System: FoxPro and Accounting system Website: www.metrogroup.co.in Challenge and Opportunity • • • • • • • • Consolidated and accurate MIS reports for informed decision making Create visibility and control over operations across the service delivery network (all india branches) Improve inventory management and forecasting across country Complex national and international supply chain management Respond efficiently to new product development and business growth Production planning as per domestic, exports and OE customers demand Improve accounting and improve margins but managing costs Vendor management and customer management Objectives • • • • • • • • Streamline management control system with transactions across the company locations Enhance visibility, integration, and efficiency by eliminating paper-based, manual business processes Establish a single platform to support integrated processes Improve alerts and notifications and approval process Enable faster resolution of customer and supplier inquiries Produce a solution tailored to industry-specific needs and regulatory requirements Scalable, flexible solution with audit trail functionality Provide improved reporting and analytics Metro Tyres Limited specializes in the manufacturing of bicycle and auto tyres, tubes and chains. MTL caters the 36 % share of the replacement and O.E.M market in India. The company is associated with a German giant, Continental. Metro has four manufacturing facilities in Ludhiana, India and one facility in Haryana, India. The branch offices spread over 60 cities in the Indian sub continent. The non integrated stand alone system at all the units and the minimum connectivity of the operating branches produced the challenge of visibility of supply chain, customer management and reverse logistics. The unclear processes and lack of integration added costs and faded clarity in the business. “The silos of information were one of our major challenges” says Mr. Rajesh Head MIS MTL Ludhiana. Why Novosales • Comprehensive solution covering all business functions • Support for multi location/ units/ branches / divisions/ stores products and currency • User-friendly and easy to use functionality • Easy customizability to fit with precise business needs • Flexible, adaptable solution to meet current and future business needs • Affordable, easy-to-deploy solution • Highly integrated foundation Win the Challenge The hell-bent intension supported with proper execution creates a wonderful recipe of success especially for the global players. And to execute well, visibility and clarity into operations is a pre-requisite. MTL (Metro Tyres Ltd.) figured out the requirement of a robust system to create this visibility and selected novosales.com Business On Demand to tailor its needs. As a pioneer in the tyres manufacturing Metro Tyres Ltd was facing increasingly complex challenge on cost and product mix front. To keep pace with industr y demands, Metro set its sights on strengthening its enterprise backbone with Novosales On-Demand Solution. “ The idea was to manage all kinds of information from ever y nooks and corner with novosales.com Business On Demand. The built in check and control features for the management to control the business, units, branches and warehouses and all on public internet network was just what we were looking for ” says Mr.Dinesh, E . D M TL. Business of 21st Century Sustainability in this era of competition and to draw profit margin is a big question for a business. The dynamic tendency of the business brings new opportunities and challenges. To maintain the tempo of the business is very important for minimizing the threats and gain opportunities. A tightly integrated embodied business can align its strategic goals with its actions. The visibility of the process and clarity in the operations is today and tomorrow for the business. “With novosales.com Business On Demand we have jumped in twenty-first century. It has streamlined our processes, improved our financial reporting and minimized the paper work and delays. The learning cur ve of our employees has been quick , as novosales.com is an intuitive and easy-to-use system” says Mr. Dinesh Executive Director MTL. Operational Benefits • Improved Inventory management and projections • Better accounting and control • Efficient tracking and better accessibility • Faster response to customer inquiries on open orders • Reduced time to execute factory shipping planning • Ability to run relational inventory queries more quickly • Lower back-office costs due to e-mail reports • Ability to automate and e-mail forms The business of today has the ability to be the future and the future depends on: • • • • • • Managing the scope of available Information 100% accuracy in defined scenarios and streamlined them for ease of use in real time Build new efficiencies into service delivery Innovative with technology to streamline other business processes To improve the ability to manage and achieve the vision Ability to manage resources with precision Strategic Benefits • Reduction in costs • Improved planning and execution • Minimized expenses • Enhanced horizontal and vertical communication across the organization • Enabled comprehensive, realtime transaction processing • Improved customer service and satisfaction • Increased efficiency and Reduced errors with electronic flow of data • Growth without additional headcount Quality reporting and Financial Control, a key to success “Novosales.com Business On Demand has a high quality and highly functional financial management system. Our close and consolidation process across our four entities now takes only days versus weeks” Mr. Sharma , Finance, MTL Ludhiana. Novosales.com Business On Demand provides MTL with a complete on-demand financial management system. The company manages all financial processes within novosales.com; and now can easily gain access to information it needs to continually optimize its fast-paced and always-changing business. In addition to standard reports, such as income statements, balance sheets and cash flow, MTL uses system insight’s custom financial reporting capabilities to quickly create specialized reports. Even with all the increased functionality, MTL found it to be an easy-to use and easyto-maintain application and staff is able to enjoy using it without needing IT or application support. Since the company started using novosales.com, MTL has benefited from enhanced financial visibility and gained significant improvements to operational efficiency. The company no longer struggles with poor reporting, and everyone in finance — no matter where they are located — has access to the information they need. As an added benefit, cumbersome process of managing accounts payable and receivables paper work has been eliminated across the locations. “ Today we use Single Integrated System to manage multi units and locations. The readiness and availability of real time information in all the domains gives a better view to business. We are really taking some concrete decisions and planning the growth in better way” says Director, MTL Ludhiana. Match Knowledge with Skills It is not only the knowledge but the application of the knowledge which creates success. You can use your knowledge of your business to enhance the skills with novosales.com Business On Demand system. The knowledge from the stores integrated with skills of production creates the value product is just an example of matching knowledge and skills. Match your processes knowledge and skills and create an ambiance of successful business. MTL improved the complex processes of supply chain both for local market and global market, managed suppliers and customers better than before. The company today develops better plans to market its products. The global management practices is making MTL grow bigger and bigger by reduceing costs and expenses. The integrated knowledge of process and operations with the skills of resources and novosales. com Business on Demand system as its partner for success at the critical junctures of the business. Improvement should be Progressive The MTL has a product line of more than ONE THOUSAND models of tyres and tubes and a single production run includes more than fifty thousand pieces of production from each unit on daily basis. All the four units work for 24x6 timeline. The management and planning of the business is complex in nature. Managing inventories of raw material, production of finished goods and their supply chain across units and warehouses is a challenging job. On-Demand Benefits “We now have standardized business processes and a single integrated transaction backbone across our widespread units, and branches which imply that management has total visibility into operations.” • Says Ghoshal Vice President Production and Quality,MTL Ludhiana.” We have improved and are improving our process due to business clarity and know how. The total inventory in all the units and stores are manageable and plan the production early”. Key Challenges create ability to quote, sell and manufacture configurable products in an environment of high sales and shor t lead times. Novosales.com Business Solution supports lean manufacturing of more complex nature. The managed inventor y, better planning, production run, supply and distribution and accounting are some strong features. “We know the demand and our supplies are well planned and on time now with novosales.com Business On Demand. The market presence is increasing” adds Mr. Sharma, Vice President All India Distribution, MTL. “Last, we now have complete and accurate knowledge of our stock across the units and our inventory management at all our units greatly improved. Our network has a synergy and improved efficiencies have reduced the costs” concludes Mr. Sharma • • • • • Complete visibility and transparency of operations across all the locations from single point. Timely and accurate, consolidated MIS reports generation Improved process efficiency across the business Better support for management decision making More responsive customer ser vice Faster and more accurate financial decisions About Novosales. From small to midsize to large business who can best judge IT objectives and investment with business goals and requirements are best positioned to achieve sustainable and profitable growth in this new competitive world. By working with Novosales and our experience partners in your local market, you can get the support your company needs with a solution specifically designed for your business requirements and your bbudget. To find out how Novosales solution can help your company be part of new revolution, contact your local Novosales representative or visit us at www.novosales.com.
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