Document 109198

POWERED BY CARS.COM
FO R AU TOMOT I V E E M P LOYM E N T O R AU TO L I N E A D S , CA L L 6 0 1 - 9 6 1 - 7 3 8 5
Back, from left, detail technicians Blake Baxter and Michael Hulsey, owners Wendy and Marc Koenigsberger, sales associate Clint Mayeux; front, Koenigsberger children
Bobby, Cole and Zachary
Find your next
vehicle with
these dealers
and cars.com
Acura of Jackson
Auto Country
Auto Mart
Barber Auto Sales
Barksdale Cadillac
Blackburn Motors
Bo Haarala Autoplex
Bob Boyte Honda
Brandon Autoplex
Brown Auto Group
C&G Wholesale
Cannon Nissan
CarMax
Capital City Motors
Cash N Carry Auto Sales
CIA Automotive
Excel Honda Vicksburg
Fowler Buick GMC
George Carr Buick
Cadillac GMC
Gray-Daniels Chevrolet
Gray-Daniels Ford
Gray-Daniels Nissan
of Brandon
Gray-Daniels
Nissan North
Gray-Daniels Toyota
Harreld Chevrolet
Heritage Auto Group
Herrin-Gear Toyota
Herrin-Gear Chevrolet/
Infiniti/Lexus/BMW
Hillcrest Motors
Howard Wilson Chrysler/
Jeep/Dodge
Jackson Lease Sales
Joe Usry Chrysler/
Jeep/Dodge
JW Auto Group
Mac Autos
Magnolia Wholesale
Mazda of Ridgeland
Mercedes of Jackson
Moore’s Auto Sales
Nationwide Car Sales
Net Auto Sales
Northview Autoplex
Old Fannin Autoplex
Patty Peck Honda
Paul Moak Honda/
Volvo/Subaru
Q&M Motors
Quality Imports. LLC
Ridgeland Autoworld
THE CLARION-LEDGER
» CLARIONLEDGER.COM » FRIDAY, MAY 10, 2013 » 1D
Ritchey
Automotive
Select Auto Sales Llc
Southern Import
Specialists
Southern Imports
Springridge Auto Sales
TRUCKS
• M
OTORC
YCLES
Swain
Wholesale
Auto
Vicksburg Toyota
Wilson Hyundai Kia
Wilson Premier Hyundai
Wilson Auto Sales
of Clinton
ine ads
7385
group
y-Daniels Toyota
-first policy propels the dealership
Ridgeland Autoworld
A one-stop shopping experience for
select pre-owned vehicles
By Nancy Y. Stevens
Clarion-Ledger Auto Writer
As a businessman in the
pre-owned segment of the
car business, Ridgeland Autoworld owner Marc Koenigsberger insists on two things:
the sound quality of his vehicles and his customers’ satisfaction.
As a result, he says, his
Ridgeland dealership continues to experience strong repeat and referral business.
He’s also proud of his Better Business Bureau A+ rating
and Cars.com’s positive 5-Star
ratings on its “Review Your
Dealer” link, reflecting close
to 100 positive reviews, well
above others rated.
And, as a CARFAX Advantage dealership, his customers
are informed with free comprehensive history reports on
every vehicle.
“It helps build customer
confidence when they can
check the vehicle’s history
and checklist and know that it
comes with a buy-back guarantee,” he said.
CARFAX’s “Voice of the
Consumer” link rates the dealership a “5-Star” based on
numerous customer reviews
compared to other dealerships. (Go to www.carfaxonline.com/votc/dealer and enter
zip code 39157.)
Positive customer feedback
is “setting us apart from everybody else,” Koenigsberger
said, stressing that his main
goal is happy customers.
“We won’t be beaten on
price, and we believe strongly
in customer service and service after the sale.”
He’s grown his 14-year-old
business by stocking premium
vehicles at significant savings
in a wide range of brands, with
a focus on imports, resulting
in 8,000-plus sales.
If you don’t find what you’re
looking for, the staff goes the
extra mile to locate it, providing a “personal” shopping experience.
Growing up around his father’s and uncles’ new-car
dealerships in Northern California, he developed an early
love for cars, particularly the
coolest pre-owned models. His
own young sons, twins Zachary and Cole, 8, and Bobby, 6,
show signs of inheriting their
dad’s interest.
Koenigsberger, a Mississippian for almost 20 years, also
gained expertise by past work
at a metro-area new-car dealer group and Mid-South Auto
Auction.
He prefers the pre-owned
end of the business, seeking
out premium vehicles, including those specifically sought
by his customers.
He stocks his Ridgewood
Rd. lot with an extensive inventory of mostly one-owner
cars, trucks and SUVs, from
economical to luxury, in the
most sought-after imports and
domestics.
“We’re always looking for
the nicest cars, from California to Florida.”
Koenigsberger recognizes
the negative stigma frequently associated with used-car
dealerships, but he and his
staff work to dispel that perception.
One way is through “no-hassle pricing” with the final price
posted -- a policy designed
to lessen the typical shopper
stress. Koenigsberger and his
staff base price on their own
comprehensive evaluations.
As a family-owned and -operated business and with the
advantage of low overhead,
customers can expect to find
great deals.
And, at the Cars.com dealership, they may choose to begin their shopping by browsing the constantly-updated
inventory of vehicles Koenigsberger locates from numerous
sources throughout the country. Even on-line credit applications are easily accessed
by scanning with your smartphone.
Koenigsberger’s co-owner
and wife, Wendy, a Greenville
native and Delta State graduate, and finance manager Jeffrey Wickwier, a Jackson native and USM graduate with
more than 10 years in the
finance industry, both have
backgrounds in auto financing.
The recent addition of Clint
Mayeux, experienced in both
finance and customer service,
rounds out the team.
Unlike many used-car businesses, Ridgeland Autoworld
has access to the same prime
lenders the new-car franchises use, and also special financing sources. Extended warranties are also available.
The service shop not only
conditions its own vehicles,
but performs detail work
for the general public. Fullservice exterior and interior
detailing and repairs are offered, and even pick-up and
delivery (601-899-8500).
“We’ve worked on cars,
boats, motorcycles and even
Finance and sales manager Jeffrey Wickwier
airplanes,” said Koenigsberger, a collector of quality vintage cars.
He stays in touch with customers, including Facebook @
ridgelandautoworld, and encourages reviews, including
CARFAX’s online “voice of the
consumer” surveys at www.
carfax.com/vote/dealer-list
where he’s maintained a 5-star
rating with well over 100 reviews.
A member of metro-area chambers of commerce,
Ridgeland Autoworld is also
involved in community support. The dealership donates
$100 to a charity of choice of
each customer mentioning
this Clarion-Ledger feature.
Stop in soon for a different
brand of pre-owned shopping.
Ridgeland
Autoworld
750 Ridgewood Road
(at Centre Street)
Ridgeland
601-899-8500
Sales/Service hours:
Monday - Friday
8:30 a.m. - 7 p.m.
Saturday
9 a.m. - 6 p.m.
Sunday (or after hours)
By appointment
ridgelandautoworld.com
facebook.com/
ridgelandautoworld
`